Lesson 18Level 330 minutesAI-supported

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Integrated Case Study for An Introduction to Marketing

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Unit

An Introduction to Marketing

Qualification

Qualifi Level 3 Diploma in Business Management

Status

ready

Lesson objective

By the end of this lesson, learners will be able to engage with 'The ability to read and use appropriate literature with a full and critical understanding the ability to think independently and solve problems' through the context of 'An Introduction to Marketing', using clear academic reasoning and practical examples.

Related outcomes

Outcome 1

The ability to read and use appropriate literature with a full and critical understanding the ability to think independently and solve problems

Outcome 2

Applying subject knowledge and understanding to address familiar and unfamiliar problems

Outcome 3

Recognising the moral and ethical issues of business practice and research; appreciating the need for ethical standards and professional codes of conduct

Outcome 4

An appreciation of the interdisciplinary nature of business and service provision

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Integrated Case Study for An Introduction to Marketing | OxbridgePathways