Understanding: Critically assess market-sourced data and information from a variety o

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Unit

Strategic Brand Management

Qualification

Qualifi Level 7 Diploma in Strategic Marketing

Status

ready

Lesson objective

By the end of this lesson, learners will be able to engage with 'Critically assess market-sourced data and information from a variety of organisations and use this for strategic marketing and decision making.' through the context of 'Strategic Brand Management', using clear academic reasoning and practical examples.

Related outcomes

Outcome 7

Critically assess market-sourced data and information from a variety of organisations and use this for strategic marketing and decision making.

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