Understanding: Apply analytical ability and problem-solving skills in the context of

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Unit

Contemporary Issues and Principles of Marketing

Qualification

Qualifi Level 7 Diploma in Strategic Marketing

Status

ready

Lesson objective

By the end of this lesson, learners will be able to engage with 'Apply analytical ability and problem-solving skills in the context of marketing management; Synthesise and critically evaluate theoretical frameworks of strategic marketing, consumer behaviour, brand managements, digital marketing, market research and design and innovation as applied to marketing.' through the context of 'Contemporary Issues and Principles of Marketing', using clear academic reasoning and practical examples.

Related outcomes

Outcome 2

Apply analytical ability and problem-solving skills in the context of marketing management; Synthesise and critically evaluate theoretical frameworks of strategic marketing, consumer behaviour, brand managements, digital marketing, market research and design and innovation as applied to marketing.

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